Screencast and Slideshow on Building Trust and Credibility
Today, I asked a related question on LinkedIn, and the amount and value of answers I got was surprising.
I wanted to mention one screencast and one slideshow I found on the websites linked to in the answers. I also wanted to highlight the Donor Power Blog that was recommended.
In the screencast Dave Young talks about what and why he implemented on a client’s website to build trust and credibility. He used some really simple methods, maybe apart from including a video of the site’s owner.
In the slideshow, BJ Fogg, Director of Persuasive Technology Lab at Stanford University, presents their research findings along with 10 simple guidelines on how to build credible websites.
Daniel
Thanks for referring to my work at Stanford. The guidelines about credibility are based on lots of research. I really didn’t want to create guidelines; I wanted people to read our lab’s papers. But finally, we gave in and made it easy for people.
I like the creative spelling of my last name: “Frogg.” Of course, I’ve often been called that.
–BJ Fogg
BJ Fogg
April 2, 2008
I apologise for the wrong spelling of your name, normally I copy and paste names to avoid exactly this.
Daniel
April 2, 2008
Thanks for the fast correction. I actually don’t mind being called Frogg. They are fascinating creatures.
BJ Fogg
April 3, 2008
Wouldn’t that be frogs
I also appreciate you stopping by, by the way, makes me feel the more important.
Daniel
April 3, 2008