Seeking Trust on Facebook
After a suggestion of a friend of mine, I’ve set up a Facebook group. The aim of the group is to explore and discuss the topic of online trust further.
I’m also interested to know from you whether you or your organisation are active on Facebook and how that helps to build trust and attracting new [...]
Community Fundraising 2.0
Bryan Miller suggests that the decline in direct marketing response rates need to be countered with Community Fundraising 2.0. For this he introduces the role of a community fundraiser, who equips “inspiring key individuals” with the knowledge and the tools to do the fundraising for your charity.
Sounds like a great idea, and some organisations already [...]
